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Baby R Us

Toys "R" Us (stylized as "ToysЯus")[nb 1] is an American toy, clothing, and baby product retailer owned by Tru Kids (doing business as Tru Kids Brands) and various others. The company was founded in 1957; its first store was built in April 1948, with its headquarters located in Parsippany-Troy Hills, New Jersey, in the New York metropolitan area.

baby r us

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In April 1948, Charles P. Lazarus founded a baby-furniture retailer, Children's Bargaintown in Washington, D.C., during the post-war baby boom.[7] It was acquired in 1966 by Interstate Department Stores, Inc.[8]

In 2008, the company introduced stricter product safety standards exceeding federal requirements. Among the new standards was a requirement for materials inside toys to meet a standard of 250 parts per million of lead for all products manufactured exclusively for the retailer (compared with the federal standard of 600 ppm.) Toys "R" Us also announced the requirement that baby products be produced without the addition of phthalates, which have raised concerns about infant safety.[91] The company had adjusted its requirements to meet new federal standards enacted with the Consumer Product Safety Improvement Act of 2008.

The first Babies "R" Us store opened in April 1996 in Westbury, New York.[151] In February 1997, Toys "R" Us acquired Duncan-based Baby Superstore, Inc., a 78-store chain, for $376 million. The locations were converted into Babies "R" Us.[152] The store operates as a specialty baby products retailer and grew to about 260 stores in the United States. The stores offer an assortment of products for newborns, infants, and toddlers. The company also maintains a registry and offers pre- and post-natal classes and events.[153]

It placed at No. 29 in the Internet Retailer Top 500 Guide for 2012.[166] was one of the most visited sites in the specialty toy and baby products retail category with an assortment of toys.[167] In addition, offered a wide selection of baby products and supplies and access to the company's baby registry.

The New Jersey Babies R Us flagship store will feature interactive experiences for shoppers, including a Stroller Test Track, a Bon Voyage photo station where parents can announce their new bundle of joy, a Wishing Tree where friends and family can share their well-wishes, a baby registry lounge, a nursery design center that contains room set displays, a learning center for private events and workshops, and a space to feed and change little ones (of course).

*Valid thru 11/11/17. Offer available in-store only. Offer includes active Military personnel, retirees, reservists and dependents with Military ID. Excludes baby food, diapers, formula, wipes, Gift Cards, Red Hot Deal & Hot Price items, Adidas Apparel, American Girl, Anki Cozmo, Aristotle, Baby Jogger, Baby K'Tan, Beaba, BOB, Boba, Boppy Bare Naked Pillow, Bugaboo, Build-A-Bear, Casio, Claire's, Clek, Converse Clothing & Shoes, Cybex, Diono, Ergobaby, Halo Bassinest, LEGO construction sets, Lillebaby, Maclaren, Maxi-Cosi, Mifold, NECA (National Entertainment Collectibles Association), Nike Apparel, Nintendo Switch accessories, Nintendo Switch software, Owlet, Peg Pérego, Quinny, Sphero, Stokke, The Elf on the Shelf, Thule, Ugg Shoes, electronic learning hardware, laptops, netbooks, tablets, video games, video game hardware, video game pre-orders, Apple iPad & iPod, SquareTrade Protection Plans, phone orders, Special Orders, all fees, and shipping. One coupon per customer. Not valid with any other "R"Us total transaction offer or on prior purchases. Must be surrendered at time of purchase. Value is forfeited if item is returned. Coupon prorated among eligible items purchased. Only original coupons accepted. Void where prohibited. Valid USA only. Cash value 1/100 of 1.

About Toys"R"Us, Inc.Toys"R"Us, Inc. is the world's leading dedicated toy and baby products retailer, offering a differentiated shopping experience through its family of brands. Merchandise is sold in 885 Toys"R"Us and Babies"R"Us stores in the United States, Puerto Rico and Guam, and in more than 810 international stores and over 255 licensed stores in 38 countries and jurisdictions. With its strong portfolio of e-commerce sites including and, the company provides shoppers with a broad online selection of distinctive toy and baby products. Toys"R"Us, Inc. is headquartered in Wayne, NJ, and has nearly 65,000 employees worldwide. The company is committed to serving its communities as a caring and reputable neighbor through programs dedicated to keeping kids safe and helping them in times of need. Over the past three decades, the Company has given more than $100 million in product donations to children's charities. Since 1992, the Toys"R"Us Children's Fund, a public charity affiliated with Toys"R"Us, Inc., has also donated more than $130 million in grants. For more information, visit or follow @ToysRUsNews on Twitter.

The Babies R Us store at American Dream will have interactive experiences such as a stroller test track, a photo-op station where parents can announce their baby, and a wishing tree, where family and friends can share well wishes.

WHP Global said the new store will offer a more modern version of what customers are used to from former Babies R Us locations, including a baby registry lounge, nursery design center, a learning center for private events and workshops, and a comfort zone for parents to feed or change their babies.

"Following the success of the Toys R Us flagship, which opened just over a year ago, we are thrilled to see Babies R Us back in the U.S. as part of the unparalleled retail experience that can only be found at American Dream," said Don Ghermezian, president and CEO of American Dream, in the release. "We are excited to add the first Babies R Us flagship to our robust retail and entertainment lineup and know that families with young children and expecting parents will be thrilled to have access to this incredible destination for all their baby-related needs."

The location will also have a baby registry lounge, a nursery design center that contains room set displays, a learning center for private events and workshops, and a space to feed and change babies.

Through the program, customers can bring in old cribs, strollers, car seats and other baby items for a discount on new baby products made by certain manufacturers. The event follows on the heels of the Consumer Product Safety Improvement Act of 2008, a new federal law designed to prevent products recalled by the U.S. Consumer Product Safety Commission and its manufacturers from being sold through resale stores, online auctions or even yard sales.

"Only a small number of products are usually accounted for during product recalls. While many baby items such as clothing are great to hand down or sell to others, other baby products require greater vigilance and scrutiny. Many times, you cannot look at a used crib, car seat, bassinet, stroller, travel system, play yard or high chair to know if it's safe. For example, a used car seat could have been in a vehicle that has been in an accident that damages the integrity of the seat and therefore should not be passed down."

This is the first time the toy and baby product chain has hosted such a collection effort, Albano said. The company is promoting it through print and online advertising as well as notices in its stores. The Wheelers found out about it through an e-mail sent to members of the chain's rewards program.

In 2018 all of the Toys R Us and Babies R Us locations in the Hudson Valley closed down after the company went belly-up after years of financial struggles. It was a painful loss for parents who depended on the store for baby supplies and kids who lost the "world's greatest toy store."

In 2000, Toys R Us partnered with Amazon in a 10-year contract, paying the eCommerce company $50 million a year plus a percentage of their sales to be the exclusive seller of toys and baby products on Amazon.

The first Toys R Us retail store was founded by Charles P. Lazarus in 1957 in Rockville, Maryland. He had previously opened a baby furniture retailer called Children's Bargaintown in 1948 before pivoting to focus exclusively on toys.

When Sunnyvale's Toys R Us closed in 2018, it didn't just take baby strollers, action figures and coloring books with it. It ended a chapter of one of the Bay Area's most well-known and enduring ghost stories.

Martin and Mary Murphy, a married couple from Ireland, were in the first wagon train to cross the Sierra Nevadas, blazing the trail that would soon be known as Donner Pass. During the winter of 1844, Mary gave birth to Elizabeth, who was famous throughout her life as the first pioneer child born in California. Several weeks later, baby Lizzie fell into the Yuba River; luckily, her father was able to fish her out. Forever after, her middle name was "Yuba." 041b061a72

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